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16 February 2006

Stunning Edward Burtynsky images

Last year one of our TED Prize winners Ed Burtynsky made a powerful wish at TED. He wanted to find a way of using his photography to make people think harder about our planet's future.

Well, this is one way to do just that. (Go to the page, take a deep breath, and run the video).

Nickel_tailings_34Ed asked a really smart question when he was preparing his wish. How do you turn the emotional impact of his pictures into action? His solution has been to nudge his viewers toward the fastest growing home on the web where people discover how we might create a sustainable future.... a site that, with financial help from TED and from Ed, is becoming an exhilarating force for good.  That site is worldchanging.com whose co-founder Jamais Cascio is speaking at TED this year.

If you want to support Ed's wish, please link to this as widely as possible and then email me (chris@ted.com) to say what you've done. We want to publicly acknowledge the best efforts at TED next week.

By the way, the gorgeous musical soundtrack on the video is by TEDster Michael Montes and the ingenious captions are courtesy of Bob Isherwood and Saatchi & Saatchi.

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» Let's Create Infectious Action from metacool
From the Worldchanging website:We have a choice to make. We can build a future of green products and industry, renewable energy and leapfrogging technologies, clean water and fresh air, livable cities and healthy children. Or we can have the [Read More]

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